Creative advertising is when a team of creatives come together to make a campaign or commercial that creatively and effectively tells the story of a brand or nonprofit.

Branding is a key differentiator and a major reason why some startups are super successful while others are not. Beyond building a cool new piece of tech, you need branding your startup.  Startups need to connect with people and get them to buy into their yet to be proven solution.

Think of the last time you were scrolling one of your social media accounts and an advertisement for a certain brand or company popped up. At this point, as you passed it by, you didn’t really have a choice other than to glance at it while continuing to browse.